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The Popularity of Franchising

The franchise industry in Ireland is a vibrant one with a clear capacity to generate wealth and jobs across the country.

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Why Open a Franchise In Ireland?

Franchising across Ireland continues to go from strength to strength.

The latest figures indicate that the Irish franchise industry generates more than €2 billion for the economy and provides employment to more than 40,000 people across the island.

With more than 4,000 active franchise units, the popularity of franchising shows no sign of slowing down.

These statistics show the importance of franchising to the economy and how franchising presents valuable opportunities for individuals who would like to start their own business and work for themselves, but not by themselves.

Popular Franchise Industries

A variety of different types of franchises exist here now: more than half are in the servicesector, a third in the retail sector and there are also a significant amount of van-based ones.

Food and drink industry franchises are the most popular and they make up a fifth of franchisors.

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Most of the most recogniseable franchise opportunities here have US and UK origins:

FranchiseCountry of Origin
McDonaldsUnited States of America
Burger KingUnited States of America
KFCUnited States of America
StarbucksUnited States of America
Costa CoffeeUnited Kingdom
Pret a MangerUnited Kingdom
ActionCoach IrelandUnited Kingdom
TaxAssist AccountantsUnited Kingdom

However, Ireland is no slouch to home-grown franchise success with a number of fan franchise favourites having originated here over the last three decades:

Irish Franchise Examples

  • Insomnia Coffee
  • Supermacs
  • O'Briens Sandwich Cafe
  • Camile Thai
  • Four Star Pizza
  • Abrakebabra

Why Is Franchising a Popular Business Model?

Well, franchise companies have already developed a method of doing business that works well and produces results and will provide their franchisee with ongoing operational support and training.

Research conducted over the years by organisations like ThinkBusiness and Elite Franchise Magazine have all indicated that franchised businesses have a much stronger survival rate compared to independent businesses over the first five years of operating. Over 90% of franchises succeed in business whereas as around 50% of all independent business will fail within the first year of operation. This statistic alone is enough for some entrepreneurs to avoid going it on their own with a smaller, independent business.

Franchising in Ireland remains relatively small if we compare it to the UK and the US but undoubtedly, it’s a sector with lots of potential for growth in the future.

Irish consumers have become ever more quality conscious and brand aware and our consumer needs are preferably filled by iconic international franchises that are strongly branded, especially when that’s accompanied by high quality local service.

The franchise industry in Ireland is a vibrant one with a clear capacity to generate wealth and jobs here.

Start your franchise journey with Franchise Direct Ireland. Browse our directoryto find the franchise of your dreams today!

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