Intimissimi was the creation of the Calzedonia company. Using the already successful formula that was created for Calzedonia, they applied it to Intimissimi, a lingerie store that caters fro men and women between the ages of 15-50. The first store opened in 1996 and began franchising in 1999. Today, Intimissimi operates 1,100 franchises in 22 countries.
Country
Italy
Total Units
1,100
Established Year
1996
Franchised Year
1999
Total Countries
22
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