Boutique workout franchise brands are becoming as prevalent in the contemporary franchising market as restaurant mainstays, and Hitsona is no exception. Founded in the U.K. in 2015, the concept uses proprietary HIT Machines as part of its classes, which are designed to give a solid workout in just 25 minutes.
“What differentiates Hitsona is that we are not in competition with anyone in the fitness industry – we are in competition with a reluctance to exercise and sedentary lifestyles,” says Stuart Cain, founder. “HITZone has been specially designed to help those reluctant exercisers who make up the vast majority of the population.”